Rockstar Energy Founder Builds Celsius Stake, Wants to Take Over as CEO Russ Savage, founder of Rockstar Energy, has acquired a significant stake in Celsius Holdings and is calling for the ouster of CEO John Fieldly and several top executives.
The surprise move comes after Celsius' recent earnings miss, which has raised eyebrows across the industry. Savage's entry into the fray has sparked speculation about his true intentions.
Is he genuinely interested in helping Celsius right its ship or does he have ulterior motives?